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Marketing Management
Marketing Management
Marketing Management We Also Provide SYNOPSIS AND PROJECT. Contact www.kimsharma.co.in for best and lowest cost solution or Email: amitymbaassignment@gmail.com Call: +91 82907-72200 (Call/WhatsApp) or +91 88003-52777 (WhatsApp Only) QUESTION 1. _______________conflict occurs among firma at the same level of the channel. vertical conflict horizontal conflict both a&b none of the above QUESTION 2. The number of different product lines the company carries is called as Product mix length Product mix width Product mix depth None of the above QUESTION 3. _____________system is one in which two or more companies at on level join together to follow a new marketing opportunity. Vertical marketing system Multichannel distribution system horizontal marketing systems none of the above QUESTION 4. The total number of versions offered for each product in a line is called as Product mix depth Product mix length Product mix length None of the above QUESTION 5. _______________is a set of interdependent organizations involved in the process of making a product/service available for use to consumers. Marketing channels Product life cycle Product mix None of the above QUESTION 6. The assortment of goods and services that a firm offers is called as Product services Brand extension Product mix None of the above QUESTION 7. __________________a conflict between different levels of the same channel Horizontal Conflict upward conflict Vertical conflict None of the above QUESTION 8. Pick the odd one out Raw materials Accessory equipment Consumer goods Installations QUESTION 9. Product that consumer seeks to purchase frequently are called as Specialty goods Shopping goods Convenience goods None of the above We Also Provide SYNOPSIS AND PROJECT. Contact www.kimsharma.co.in for best and lowest cost solution or Email: amitymbaassignment@gmail.com Call: +91 82907-72200 (Call/WhatsApp) or +91 88003-52777 (WhatsApp Only) QUESTION 10. new product developments has _______ stages 4 5 6 8 QUESTION 11. Group of products that are closely related is called as Product mix Product line Products None of the above QUESTION 12. The most basic level of a product is called as Core benefit Actual product Augmented product None of the above QUESTION 13. Logistic network through which unwanted or excess products by resellers or consumers is classified as inbound distribution outbound distribution forward distribution reverse distribution QUESTION 14. Inbound logistics is a connection between: Company and Resellers Suppliers and Company suppliers and customers none of the above QUESTION 15. Pick the odd one out Competition based pricing Customer based pricing Demand based pricing Cost based pricing QUESTION 16. "When a manufactures offer additional customer benefit and services to customer , it is called as" Basic benefit Core benefit Augmented product None of the above QUESTION 17. A vertical management system consists of producers wholesalers retailers All of the above QUESTION 18. Intensive distribution Increases service availability Increases product availability Encourage retailers to compete aggressively All of the above QUESTION 19. Members of the marketing channels perform the following functions information Matching Financing All of the above QUESTION 20. The total number of items that a company carries is called as Product mix length Product mix width Product mix depth None of the above We Also Provide SYNOPSIS AND PROJECT. Contact www.kimsharma.co.in for best and lowest cost solution or Email: amitymbaassignment@gmail.com Call: +91 82907-72200 (Call/WhatsApp) or +91 88003-52777 (WhatsApp Only)

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